Our Projects
AIML Innovation & Custom Solutions
AIML Innovation & Custom Solutions
AIML Innovation & Custom Solutions
• AI Ad Creative algorithms to build ad creative that's optimized for audience and product.
• Mobile ad server tech that safely uses first-party user data for ad targeting.
• Federated learning, scoring pharma research models on user health data without compromising privacy.
• Affiliate tracking that does not rely on unreliable third-party cookies.
• Social analytics platform to identify and engage global influencers.
• Ad targeting algorithms to increase sales conversion.
• Customer churn and LTV algorithms and risk triggers, to drive customer retention.
Data Strategy to Create Advantage
AIML Innovation & Custom Solutions
AIML Innovation & Custom Solutions
• 1st Party Data: Programs to collect, manage and optimize the value of your own data assets.
• DMP and CDP solutions with second-party data exchanges and third-party purchased data.
• Digital ad hyper-targeting with mobile application usage, location-sensing, and spoken language (NLP) data.
• User identity solutions which connect terrestrial and digital user data, for cross-device and 020 ad campaigns.
Adtech / Martech Consulting
AIML Innovation & Custom Solutions
Adtech / Martech Consulting
• Below-the-line direct marketing and CRM, including direct mail, telemarketing, email, and targeted social.
• Above-the-line media, including outdoor, broadcast TV and radio, addressable digital and social.
• Marketing mix optimization and attribution, to optimize budgets and execution for maximum sales/profit impact.
• Influencer and affiliate marketing programs.
Working With Us
Digital & AI Product Development
Digital & AI Product Development
Digital & AI Product Development
To help our clients pilot new analytics ideas across industries, functional areas and markets, we develop custom AIML tools and analytics proofs-of-concept.
Because we're small, we are nimble and can be fully dedicated to your project, helping you to quickly determine feasibility and gain market advantages.
We generally work on a time-and-materials basis, with our clients owning the IP we create, but we also welcome Joint Venture/co-ownership opportunities.
Managed Analytics Services
Digital & AI Product Development
Digital & AI Product Development
Our team of experts not only delivers projects, but can also serve as short- or long-term extensions of your own analytics team.
We are both highly-trained and multilingual, and use structured thinking flavored by local market context to build insight, strategies and data-driven programs.
And our team is managed and coached by PhD-level data scientists -- not simply a body shop of analysts, but a fully-coached team, dedicated to your success.
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